About Us

The Pickett Family is well known for their key part in the local framing industry with standout businesses. Frameline Located in Geelong west and Kardinia Picture frames in Moorabool street.

Frameline has been operating for over 13 years. Scott has been working with his dad since the age of 15 full time and started Frameline to attack another side of town at the age of 21. For over 17 years Scott has been perfecting his trade under the keen eye of his dad Max who has been framing in Geelong for over 34 years.

Brother Wes also entered the trade after travelling the world through his early 20s and has been framing for over ten years and his keen eye for culture has been a perfect balance to the family businesses spending most of his time at the Moorabool Street store. So when you hear of the last name Pickett in Geelong, framing is often the first thing said. We have built our reputation on good old fashion service and a professional approach to catering for all art needs.

Frameline’s mission is to offer an end to end solution with the highest levels of customer service. From printing your precious photos or artwork reproductions, through to making them look their best in a matching frame, and then hanging perfectly in your home or workplace.

Our picture framing